Bake yourself happy with sally & decocino

Inspiration, passion & the best baking products for your kitchen

Welcome to Sally's Baking World!

Sally is not only Germany's most successful food YouTuber, but also a true powerhouse with a huge community. Millions of people are inspired every day by her recipes, her energy, and her love of baking. Now Sally is also available at decocino – with her own selection of creative baking products that are fun, successful, and taste absolutely delicious!

Whether it's cakes, cupcakes, cookies, or creative DIY ideas, Sally makes baking an experience. Her products stand for quality, everyday practicality, and, above all, a whole lot of heart. Be inspired and discover Sally's favorite products – exclusively at decocino!

The new Sally collection

Sally & decocino: A sweet success story

Sally and decocino – they go together like buttercream on sponge cake! Both stand for creativity, quality, and a love of baking. Together, we want to motivate you to try new recipes, unleash your creativity in the kitchen, and celebrate baking – as a break from everyday life and as a way to bring joy to others.

Sally has lovingly and expertly curated her personal selection. Sally's favorite gelatin dessert – super soft, easy to work with, and delicious. And brand new to the range: sugary-sweet, colorful sprinkles!

Sally's Sprinkle World!

🌈 Sprinkle yourself happy!

Welcome to Sally's colorful sprinkle world powered by decocino! Here, it's all about color, glitter, and lots of fun while baking. 🎂

Sally stands for creativity, joy, and baking fun – and that's exactly what you'll find in her sprinkles. Whether classic, chocolatey, glittery, or themed – every mix has been lovingly crafted to make your cakes, cupcakes, and cookies a true highlight.

Whether for festive occasions, children's birthdays or simply to put a smile on your face – with Sally's sprinkles you can let your creativity run wild.

👉 Discover your favorite mix now and sprinkle yourself happy – exclusively at decocino!

Sally & decocino: A divinely delicious success story

🍒 The new Sally goddess dish

Sally and decocino – the perfect blend of creativity, quality, and a whole lot of love for baking! Together, we bring color, joy, and inspiration to your kitchen. Because for Sally, baking is more than a hobby – it's her passion, her escape from everyday life, and her way of bringing smiles to others.

With the new Sally Jell-O, powered by decocino, every spoonful becomes a little moment of pure bliss! 🍓✨ Super soft, easy to prepare, and heavenly in taste – simply typical Sally. Whether enjoyed on its own, as a layered dessert, or as a creative baking ingredient – ​​this divine treat makes every dessert a highlight.

And the best part: In addition to the fruity and fresh varieties, you can now also find Sally's new favorite sprinkles at decocino – perfect for making your desserts even more colorful, sweet, and beautiful! 💕

👉 Discover Sally's Goddess Dish now – exclusively at decocino and simply divinely delicious!

Sally's worked her magic again – and this time it's colorful, delicious, and simply heavenly! 🌈

Streusel, jelly and even more baking products in the online shop - Sally powered by decocino

Mango , a breath of summer that transforms every bite into a tropical dream. Passion fruit , exotic, smooth, and like a spoonful of sunshine. Melon , refreshing as a summer's day and sweet as a smile. Dragon fruit , as exotic as its name and as intriguing as its flavor. Cherry , small, ruby ​​red, and bursting with sweet temptation. Strawberry , a red delight that tastes of summer, sunshine, and sweet lightness.
Discover the new Sally Sprinkles by decocino – inspired by her favorite baking moments and lovingly curated for everyone who loves to add a splash of color to life. ✨ Whether classic, glamorous, or simply sugary sweet – with Sally's sprinkles, you'll bring glitter, color, and lots of joy to your baked goods. 💕 Perfect for cupcakes, cakes, cookies, or just for snacking.

What matters to us

Innovative ideas

From fondant with chocolate to cake drip to vanilla extract. We want to keep offering you new ideas and trends. Again and again. So that you can try out new things and realize your ideas.

fun baking

We offer you high-quality products that are guaranteed to work. So that you can easily bake trendy recipes and create your own creations. Because baking is, as we all know, most fun when the cake rises.

With much love

We love choosing recipes, developing ingredients, baking and enjoying the baked goods together with friends, family and colleagues. There is a lot of love in our Decocino products so that you can turn your baking projects into very special highlights.

In the supermarket and online

You can buy decocino baking decorations and baking accessories from around 800 retail partners in many countries. Or you can look here in the online shop to see what you need for your next baking project. Take a look around and get inspired.