Bake yourself happy with sally & decocino

Inspiration, passion & the best baking products for your kitchen

Welcome to Sally's Baking World!

Sally is not only Germany's most successful food YouTuber, but also a true powerhouse with a huge community. Millions of people are inspired every day by her recipes, her energy, and her love of baking. Now Sally is also available at decocino – with her own selection of creative baking products that are fun, successful, and taste absolutely delicious!

Whether it's cakes, cupcakes, cookies, or creative DIY ideas, Sally makes baking an experience. Her products stand for quality, everyday practicality, and, above all, a whole lot of heart. Be inspired and discover Sally's favorite products – exclusively at decocino!

The new Sally collection

Sally & decocino: A sweet success story

Sally and decocino – they go together like buttercream on sponge cake! Both stand for creativity, quality, and a love of baking. Together, we want to inspire you to try new recipes, get creative in the kitchen, and celebrate baking – as a break from everyday life and as an opportunity to bring joy to others.

With a lot of love and expertise, Sally has compiled her personal selection. Sally's favorite jelly – super soft, easy to prepare, and delicious.

Jelly - Sally powered by decocino

Mango , a touch of summer that turns every bite into a tropical dream.

Passion fruit , exotic, gentle and like a spoonful of sunshine

Melon , refreshing as a summer day and sweet as a smile

Dragon fruit , as exotic as its name and as fascinating as its taste.

Cherry , small, ruby ​​red and full of sweet temptation.

Strawberry , a red delight that tastes of summer, sun and sweet lightness.

What matters to us

Innovative ideas

From fondant with chocolate to cake drip to vanilla extract. We want to keep offering you new ideas and trends. Again and again. So that you can try out new things and realize your ideas.

fun baking

We offer you high-quality products that are guaranteed to work. So that you can easily bake trendy recipes and create your own creations. Because baking is, as we all know, most fun when the cake rises.

With much love

We love choosing recipes, developing ingredients, baking and enjoying the baked goods together with friends, family and colleagues. There is a lot of love in our Decocino products so that you can turn your baking projects into very special highlights.

In the supermarket and online

You can buy decocino baking decorations and baking accessories from around 800 retail partners in many countries. Or you can look here in the online shop to see what you need for your next baking project. Take a look around and get inspired.